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Analyst: Microsoft to price Surface RT tablet at $400 to $500

  1. #1


    Bay Area
    Posts : 21,839
    Windows 7 Home Premium x64

    Analyst: Microsoft to price Surface RT tablet at $400 to $500


    Microsoft's new Surface tablet, slated to ship later this month, will be priced between $399 and $499, an analyst said today, in the same ballpark as Apple's iconic iPad.

    Sameer Singh, an analyst with Finvista Advisors, an India-based mergers and acquisitions consulting group, pegged the price of the Windows RT-powered Surface based on his preliminary -- and sight-unseen -- estimate of the tablets BOM, or "bill of materials."
    Source

    I saw a contest where the estimated retail price of the Surface RT being given away was listed as $350.

    A Guy

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  2. #2


    Posts : 5,707
    Windows 8.1 Pro


    A little high considering the two prices might be at a 16/32 gig model price, but then again, it's Windows and by default it does more and does it better.



    Not too bad! Now Surface Pro pricing please....
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  3. #3


    Quote Originally Posted by Coke Robot View Post
    A little high considering the two prices might be at a 16/32 gig model price, but then again, it's Windows and by default it does more and does it better.



    Not too bad! Now Surface Pro pricing please....
    Agree, but one would hope it to be less for introductory prices.

    "Iconic iPad". Geez......
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  4. #4


    Tropical Island Pair a Dice
    Posts : 3,030
    Windows 8.1 Pro x64/ Windows 7 Ult x64


    Same article linked above.

    Surface Pro's list price at $799 to $899
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  5. #5


    Add 200 for a keyboard and now this makes iPad look like the cheaper device.

    This thing is gonna flop. Mark my words.
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  6. #6


    Posts : 5,360
    7/8/ubuntu/Linux Deepin


    Interesting - if that's true, it doesn't sound like they are gonna fly off the shelves.

    No sense in going head on price wise RT vs Ipad.

    There will only be one winner.

    Pro is a different animal - if they could get that in at Ipad pricing, they have a chance of making a small dent.
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  7. #7


    Sydney, Nova Scotia, Canada
    Posts : 6,490
    Windows 10 Education 64 Bit


    For me, it being made by Microsoft, doesn't make it magically better than the competition, but I'm sure some will fall for all the hype. I pity the poor sole who buys an RT at those prices. One can only hope they actually know what they are buying when they opt for a Surface RT instead of a Pro.
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  8. #8


    Quote Originally Posted by alphanumeric View Post
    For me, it being made by Microsoft, doesn't make it magically better than the competition, but I'm sure some will fall for all the hype. I pity the poor sole who buys an RT at those prices. One can only hope they actually know what they are buying when they opt for a Surface RT instead of a Pro.
    But if the RT is $600 and the Pro is $999, or 1099, or 1299.....or whatever it's going to be...they might have far less buyers remorse.
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  9. #9


    Quote Originally Posted by alphanumeric View Post
    For me, it being made by Microsoft, doesn't make it magically better than the competition, but I'm sure some will fall for all the hype. I pity the poor sole who buys an RT at those prices. One can only hope they actually know what they are buying when they opt for a Surface RT instead of a Pro.
    The build quality is magically better. So believe the hype.
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  10. #10


    Sydney, Nova Scotia, Canada
    Posts : 6,490
    Windows 10 Education 64 Bit


    Quote Originally Posted by pparks1 View Post
    Quote Originally Posted by alphanumeric View Post
    For me, it being made by Microsoft, doesn't make it magically better than the competition, but I'm sure some will fall for all the hype. I pity the poor sole who buys an RT at those prices. One can only hope they actually know what they are buying when they opt for a Surface RT instead of a Pro.
    But if the RT is $600 and the Pro is $999, or 1099, or 1299.....or whatever it's going to be...they might have far less buyers remorse.
    That's one way to look at it. Compare it an Android Tablet that likely does more for less and I think its a different story. It will be interesting to see how many they sell, and how many get returned when the buyer finds out its not what they thought it was. Don't get me wrong, I'm not anti Microsoft. There just isn't anything in the Surface that makes me want it over any other tablet in that price range.
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Analyst: Microsoft to price Surface RT tablet at $400 to $500
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