Windows 8 and 8.1 Forums


Microsoft Brings Full-Screen Ads in Windows 8.1

  1. #21


    Quote Originally Posted by SIW2 View Post
    The pickings from collecting user data and ads are the real prize. Taking a cut from the app store revenue is only a small portion of the riches to be extracted from the consumer.

    That was always part of the plan.
    It's not like MS invented that business model, it's been used for years by Google and to a certain extent by Apple. Integrating the search/tracking into the OS isn't new either; Google had been doing it for years in their Android and Chrome OS platforms.

    The Android 4.4, and presumably the latest Chrome OS, goes further than W8.1; quote from this link:

    Google Search isn't just integrated into the home screen, it is the home screen.

    Android has begun a slow, gradual transformation into a Google Now device,” Amadeo concludes. “Just like Facebook, Google wants to change the way you use your phone from an app-centric device to a device that revolves around its core product
    MS is trying to compete and testing the end users with the W8.1 search charm/Bing integration. If it is successful and does not receive much of a complaint, they'll probably pull a "Googdroid" and extend the Bing integration into the desktop.

    So much for your privacy with either of these platforms... Maybe Lee was right after all...
    Last edited by Cr00zng; 02 Nov 2013 at 07:47. Reason: Grammer... That I could find...

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  2. #22


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Microsoft Brings Full-Screen Ads in Windows 8.1
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