Windows 8 and 8.1 Forums


Here's why Ballmer's successor must diss Windows to save M

  1. #1

    Here's why Ballmer's successor must diss Windows to save M


    Steve Ballmer's successor will have to do plenty to revitalize Microsoft. Here's what should be at the top of his list: Stopping the company's unhealthy reliance on Windows as the centerpiece of almost everything it does.

    Microsoft has long relied on Windows to bully competitors and push its way into new markets. It was a technique perfected by Bill Gates, and helped the company gain a dominant browser share, as well as put an end to the dominance of competing productivity software including WordPerfect, Lotus 1-2-3, and Harvard Graphics. Steve Ballmer as CEO simply continued on the path set by Bill Gates. But it's been years since the strategy worked. By relying on it, Microsoft has fallen far behind in Internet search and mobile computing.
    That's why Microsoft needs to finally end its reliance on Windows. And with a new CEO coming onboard, now is the perfect time to do that.
    The first thing a new CEO should do is release versions of Office for Android tablets and the iPad as quickly as possible. Microsoft is holding out on doing that because it hopes that if Windows tablets can run Office but its competitors can't, that will give Microsoft an edge in tablets.
    We've seen how that's turning out: Dismal sales of Microsoft's tablets, including a $900 million writedown on unsold Surface RT tablets.
    When it comes to tablets, Microsoft should start from scratch and design an operating system designed solely for tablets. Then it should fix Windows and make it an operating system designed solely for running traditional computers. As with iOS and Mac OS X, Microsoft should have tight links between the two. But the operating systems should be distinct.
    Here's why Ballmer's successor must diss Windows to save Microsoft | Computerworld Blogs

      My System SpecsSystem Spec

  2. #2


    Posts : 5,360
    7/8/ubuntu/Linux Deepin


    That's why Microsoft needs to finally end its reliance on Windows
    I think that is also what Jeff Ubben has been getting at.


    The new CEO needs to create the right culture too. It needs to be a creative atmosphere where people work together and their efforts are appreciated. People give their best when they are happy at work. It won't be easy, there are probably management figures who have entrenched positions.

    Will be interesting to see who takes the job on.
      My System SpecsSystem Spec

  3. #3


    If they end their reliance on Windows they will certainly not survive.... they should just build on their existing client base - particularly the enterprise market - let's face it, they are hopeless at mobile (RT and Nokia come to mind)

    The Windows 8 hybrid has been an epic fail (in terms of past accomplishments - Vista excluded) and they should cut their losses and concentrate on the market they have monopolized for so long...

    I agree with this though..
    When it comes to tablets, Microsoft should start from scratch and design an operating system designed solely for tablets. Then it should fix Windows and make it an operating system designed solely for running traditional computers. As with iOS and Mac OS X, Microsoft should have tight links between the two. But the operating systems should be distinct.
      My System SpecsSystem Spec

  4. #4


    Posts : 5,360
    7/8/ubuntu/Linux Deepin


    I think the author meant they can't continue to rely solely on windows to drive their other products. They used to, in typical monopolistic fashion, but it is different now.
      My System SpecsSystem Spec

  5. #5


    Quote Originally Posted by SIW2 View Post
    I think the author meant they can't continue to rely solely on windows to drive their other products. They used to, in typical monopolistic fashion, but it is different now.
    Mmmmm... point taken
      My System SpecsSystem Spec

  6. #6


    Posts : 5,360
    7/8/ubuntu/Linux Deepin


    It may be quite difficult for the old guard to get it. They have been doing things from a position of monopoly power for so long , hard to grasp another approach is needed now.

    MS still have huge clout, and huge advantages, but not quite what they used to have.
      My System SpecsSystem Spec

  7. #7


    Absolutely! .. that's why a buddy-buddy (old guard) successor will not make any difference whatsoever..hopefully then they can find a visionary.. I'll give you my vote for the job BTW..
      My System SpecsSystem Spec

  8. #8


    Posts : 835
    Win 8.1 Pro


    I will agree about RT, what's the point of a windows device that can't run 3rd party software, it should be shutdown in favor of a just Win8, no RT.

    But the WP8 and the Nokias are very good phones.
    People need to drop this whole idea that only Android and IPhones can do anything right.
    Honestly, that is just factually not true.

    Not to mention that Win8 Tablets can do everything your desktop can do, Android's and iPads can not. Those are the RT devices.
    So, we are going to decry RT and give a pass to the likes of Google and Apple?

    Typical.
      My System SpecsSystem Spec

  9. #9


    Posts : 5,360
    7/8/ubuntu/Linux Deepin


    Perhaps you could advise Nokia on how to get potential customers to buy the WP things.
      My System SpecsSystem Spec

  10. #10


    Posts : 835
    Win 8.1 Pro


    Sold my Wife on it and she loves it, she has used other peoples iPhones and Androids (hates the one my mother in law has)
    She was big on wanting what everyone else has, but now she won't buy any others.
    as well as my Mother in Law loves the Nokia 928 we have and hates her Android but she can't return it now.

    I have already sold 1 person outside my family on the WP8 928 and they love it
    They had an Android and won't be going back
    I am working on a second, told them to wait till Verizon has an equivalent Nokia 1020
      My System SpecsSystem Spec

Here's why Ballmer's successor must diss Windows to save M
Related Threads
Steve Ballmer finally admits Microsoft blew it by focusing too much on Windows | Computerworld Blogs
Windows 8 stains Ballmer's legacy - Computerworld
Read more at: Flash successor announced | ZDNet
Ballmer: There's no doubt Windows 8 will be a success - Technology on NBCNews.com
Outlook.com preview: Microsoft reinvents its online email offerings -- Engadget check it out here. They just need a cloud aggregator like Google Reader, with support for mobile devices like Blackberrys, and I'll e very close to switching.
Windows Era Is Not Over, Ballmer Says - Softpedia
By Mary-Jo Foley and Gavin Clarke First, he has to stand before thousands of Microsoft partners at his company’s annual partner conference - next week - a convince them to believe in the roadmap and evangelize them into selling more of Microsoft’s products and services. Then, he’ll try to...
Eight Forums Android App Eight Forums IOS App Follow us on Facebook