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Toshiba exec: Microsoft confused consumers over Windows...

  1. #1

    Toshiba exec: Microsoft confused consumers over Windows...


    Toshiba exec: Microsoft confused consumers over Windows 8, RT


    Microsoft has already taken a lot of flak over Windows 8, predominantly over its new design aesthetic. But more and more PC makers are lining up to point the finger at the software giant over its own marketing strategy.
    At a product launch in Sydney, Toshiba Australia managing director Mark Whittard launched a ground-assault against Microsoft's marketing strategy, reports The Australian, claiming the software giant caused a "lot of confusion with Windows 8" with Intel-based machines and ARM-based machines.

    But Lenovo and Samsung, which both make Windows 8 and Windows RT-based devices, have already bundled in software to include the Windows Start menu, for instance, which remains one of the biggest gripes behind the latest Microsoft operating system.
    OEMs are also complaining, reports ZDNet's Adrian Kingsley-Hughes. In his speaking to OEM sources, Microsoft is "destroying" the PC industry. Another OEM partner claimed the problems with Windows 8 has "handed over millions of customers to Apple."
    Toshiba exec: Microsoft confused consumers over Windows 8, RT | ZDNet

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  2. #2


    Posts : 299
    win 7 home premium 64 bit


    I'd agree that MS has really helped to damage PC sales with the release of Windows 8.

    The despicable thing is that this whole debacle could have been avoided by simply giving the customer the OPTION as to which UI they wanted as the default to boot at start up.
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  3. #3


    Posts : 5,360
    7/8/ubuntu/Linux Deepin


    But the question remains — how will Microsoft spin the U-turn? Will it be a mea culpa, or will the changes be branded as the next evolutionary step for the operating system?
    It will be textbook stuff- "listening and responding helping the customers to move forward and adapt"

    Using the classic - how a question/statement is framed can alter opinion.

    One of the primary reasons why Microsoft wanted to bypass the desktop and throw Windows 8 users into the confusing hell stew that is the Start Screen is to give apps a higher level of visibility.
    It's not just the apps. they want to push.

    It seems highly likely..the release of Windows 8.1..will allow users to bypass the much-hated Start Screen and also bring back the much-loved Start button.
    Start button is not the same as a start menu.

    I am surprised Kingsley is not making that distinction.


    Will developers be interested in developing apps for Windows 8 if the focus of attention is shifted from the Start Screen to the desktop?
    Yes, if MS do it right.
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  4. #4


    Adelaide
    Posts : 1,338
    Windows 7 Ultimate SP1 (64 bit), Linux Mint 17.1 MATE (64 bit)


    Quote Originally Posted by SIW2 View Post
    It seems highly likely..the release of Windows 8.1..will allow users to bypass the much-hated Start Screen and also bring back the much-loved Start button.
    Start button is not the same as a start menu.

    I am surprised Kingsley is not making that distinction.
    If MS keep giving the "middle digit gesture" to users, they'll keep receiving it back from those users.
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  5. #5


    Posts : 299
    win 7 home premium 64 bit


    Quote Originally Posted by lehnerus2000 View Post
    Quote Originally Posted by SIW2 View Post
    It seems highly likely..the release of Windows 8.1..will allow users to bypass the much-hated Start Screen and also bring back the much-loved Start button.
    Start button is not the same as a start menu.

    I am surprised Kingsley is not making that distinction.
    If MS keep giving the "middle digit gesture" to users, they'll keep receiving it back from those users.

    Funny how all their high paid marketing folks are simply REFUSING to comprehend this.

    I still feel that a LOT of this arrogant attitude is due to the fact that MBAs are heavily in control of MS. These clowns believe that somehow they can lord it over the customer and that they can be literally bullied into submission into taking what they are offered. LOL


    Recently the former SVP "fruit genius" Ron Johnson, also an MBA, got a taste of how the customer CANNOT be ignored or forced and that his "big ideas" were not as important as what the customer wanted.
    Unfortunately it didn't stop him from putting the final nail in the coffin of a department store icon that was a household name for a century. JC Penny.

    Ron Johnson Really Is Destroying JC Penney - Business Insider
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  6. #6


    Then we have M$ trying to buy the NOOK.

    This Is How Microsoft Could Reinvent the Nook

    You have most likely heard that tech giant Microsoft is now trying to take over the Nook Media business from Barnes & Noble, even though it’s not yet clear why.

    While such an acquisition could help the company develop its own eReader, it could also bring Microsoft a significant advantage in the fight against the other rivals on the market, such as Apple and Google. Plus, it would fulfill Steve Ballmer’s desire of seeing Microsoft embracing the devices and services concept he talks about all the time.
    First of all, owners shouldn’t be allowed to turn pages. If they have the skills to do it without touching the devices, that’s okay. Otherwise, practice makes you perfect. Try until you get the trick and manage to turn the page by simply starring at the device for hours. If you can’t do it, it’s your fault.
    This Is How Microsoft Could Reinvent the Nook
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  7. #7


    Posts : 299
    win 7 home premium 64 bit


    First of all, owners shouldn’t be allowed to turn pages. If they have the skills to do it without touching the devices, that’s okay. Otherwise, practice makes you perfect. Try until you get the trick and manage to turn the page by simply starring at the device for hours. If you can’t do it, it’s your fault.
    This Is How Microsoft Could Reinvent the Nook





    Inquiring minds want to know.....WHY IS STEVE BALLMER still at MS?
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  8. #8


    Posts : 5,707
    Windows 8.1 Pro


    Says a company that readily makes pretty crappy PCs to begin with...

    If by "PC market," we're again talking about the desktop form factor; that has been a dying breed for years now. If anything, OEMs killed the desktop PC by making them so uninspired and not really that desirable in the consumer's eyes. Also, consumers killed the desktop PC as they've made their intentions clear of being mobile. But if by "PC market," this means EVERYTHING running Windows, Microsoft isn't killing anything. Again, OEMs are shooting themselves in the foot as well by releasing SO many non-touch PCs to begin with when Windows 8 was known for a couple of years almost that it would be touch centric. They repackaged Windows 7 PCs with 8. That's not the Windows 8 experience if you ask me. It'll take until at least Windows 8.1's release before OEMs have adapted to touch and tablet and other designed PCs.

    I also don't know how much confusion there can be with 8 and RT considering there aren't many RT devices out there in the wild. But it's simple, RT is on the ARM processor and has all day battery life. 8 is on typical laptop and desktop processors and functions like a normal PC. Not too hard huh?

    Personally, I've yet to see a Windows 8 PC from Samsung or others that have a start menu on them. But speaking of Lenovo, they're not complaining a bit about Windows 8, they claim their touch PCs with 8 are selling quite decently and have some difficulty meeting that demand. They don't build crappy PCs either. Soooo.......
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  9. #9


    Quote Originally Posted by Coke Robot View Post

    But speaking of Lenovo, they're not complaining a bit about Windows 8, they claim their touch PCs with 8 are selling quite decently and have some difficulty meeting that demand. They don't build crappy PCs either. Soooo.......
    Could be because they do put a start menu on there non touch PCs.
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  10. #10


    Posts : 5,707
    Windows 8.1 Pro


    Quote Originally Posted by labeeman View Post
    Quote Originally Posted by Coke Robot View Post

    But speaking of Lenovo, they're not complaining a bit about Windows 8, they claim their touch PCs with 8 are selling quite decently and have some difficulty meeting that demand. They don't build crappy PCs either. Soooo.......
    Could be because they do put a start menu on there non touch PCs.
    Again, I've looked around their nontouch PCs, no start menu. Just touchpad gestures and Windows 8.
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