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Windows 8 Sales Well Below Projections, Plenty of Blame

  1. #1

    Windows 8 Sales Well Below Projections, Plenty of Blame


    I saw this article over at Paul Thurrott's Supersite for Windows. I've been following Paul for several months now on the Windows Weekly podcast on Twit. He has been cautiously optimistic about Windows 8, but recently has taken a gloomier stance. He made no secret of his disdain for Steve Sinofsky on the podcast this week.

    Here is the link: http://winsupersite.com/windows-8/wi...lame-go-around

    Surprised no one commented on this article. I personally have had high hopes for Windows 8 and would love to think Paul's pessimism is misplaced...

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  2. #2


    Palm Coast FLorida
    Posts : 370
    Windows 8 Pro ($39.99 upgrade)


    good article, most of it makes sense

    I think Microsoft hyped windows 8 a little too much as being the next best thing, it really is just a tweak along the way from windows 7 to windows 9.
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  3. #3


    A couple lines from his article pretty much sums it up:
    Itís the economy, stupid.

    Microsoft launched Windows 8 at a time of great economic uncertainty and midstream in business deployment of the productís predecessor, Windows 7. It doesnít take a tech analyst expert to know that businesses are simply not going to deploy Windows 8 in great numbers. And while thatís obvious, it also means that only consumer acceptance of Windows 8 can possible help this release match the success of its predecessors.
    Give the people what they want and Windows 8 may do okay but it will not match Windows 7 numbers. There was a pent up demand for a good OS after XP which Vista did not fulfill. There is no such demand after Windows 7, at least none that I see.
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  4. #4


    Posts : 1,308
    Windows 8 enterprise x64


    for sure some of our " Microsoft can't do wrong" will not like this article . With all the companies trying to survive, Microsoft should have focus on something to appeal the customers instead of alienate them. Balmer should resign too, it's him who don't see it come, I barely know Sinofsky from web information, an 8 months ago I know it will finish this way with this type of guy, Where was Balmer all that time.
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  5. #5


    Posts : 5,707
    Windows 8.1 Pro


    OK, I have to put some input onto this. Seriously right now, do people ACTUALLY expect that because a new Windows version is out, 500 million new licenses are sold and 300 million new PCs are sold within the first month? No. Do people actually expect that 50 million PCs will be running Windows 8 after a few weeks? No. Why? I believe a few factors are in play.

    Firstly, the previous Windows 7 is running fine for a majority of people, so they don't have a huge desire to upgrade; along with PCs that have dual core processors and at least 4 gigs of RAM and decent graphics with ample hard drive space. Second, those people on 7 mostly likely haven't used Windows 8. I remember when 7 came out in 2009, it wasn't until about March of 2010 where personal demand for upgrading came along. It peaked about last year for me, and I've personally done a few dozen installs of 7 over vista as my main goal was to eradicate vista. Also, I've had to poke and prod some vista users into upgrading when they had me do my performance witchcraft on it. I mean, wow! It was crap! I ended up telling them that they really should upgrade to 7 because to keep the performance of vista somewhat on par with 7, it would be a weekly ordeal to get it somewhat speedy and for my sanity and theirs, it would be more worthwhile.

    Thirdly, economics is at play. People are still cash strapped to go out and buy a 1,000 dollar touch PC. Why some OEMs decided to price their tablet PCs mildly high is beyond me, I call BS on their lack of economic foresight. And lastly, I somewhat back Microsoft's notion that the OEMs offerings are more meh at best. I've only seen a few real stand outs, but the rest just seems ok. It's more or less like most just took their Windows 7 laptops and ultrabooks and tweaked them for Windows 8. Some, like Acer, ASUS, and Lenovo, are actually taking advantage of touch PCs from dual touch screen to screens that flip everywhere just stand out more than an ultrabook with a touch screen. I still find that the Surface RT and Pro tablets are just the cream of the PC crop so far, with the Lenovo Yoga being second.

    I'm personally going to keep a Windows 8 To Go drive done with .vhd booting on my personal at all times. It seems like some if not all will need ACTUAL interaction with Windows 8 on their PC to make the decision to upgrade. As I see it, unless if you're a tech nerd or in the market for a new PC, you're most likely not going to best buy or elsewhere to try out a new Windows 8 PC, let alone the actual OS.
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  6. #6


    Posts : 99
    Windows 8.1 Professional x64


    7 is the new XP. Most casual users don't like upgrading and use what they have until their comps decide to crap out. 7 is safe, everyone recommends it. It's highly stable and can work well with older hardware (obviously less than a gig of ram isn't advisable). The move to 8 is not going to escalate that fast. Obviously when all new comps have 8, the numbers of users will rise, but it's not going to be a blow out any time soon. On top of that, 8 has a higher learning curve. The keyboard shortcuts are great but Joe Casual isn't going to know about them all right away. I do think many will welcome the apps when they get used to them, but right now, it's change and many simply don't like it.
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  7. #7


    Posts : 5,707
    Windows 8.1 Pro


    I agree, 7 is the new xp. I bet Windows 9 will have more movement to it as it gives the metro UI some justification as being "tested" and ready. Also, it'll be like in 2014 when this happens, which is also when xp is set to FINALLY die and it will be five years after Windows 7; closer to the ideal range of an upgrade cycle for the enterprise and more so less for consumers.
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  8. #8


    Posts : 5,360
    7/8/ubuntu/Linux Deepin


    Of course nobody thinks that - pointless comment. Ballmer mentioned aiming at 500 million in the first 12 months.

    They must have projections - the launch and pre Xmas sales should have made Nov\Dec busier than many other times of the year. According to Thurrot , they are well short of their projections.

    Seriously right now, do people ACTUALLY expect that because a new Windows version is out, 500 million new licenses are sold and 300 million new PCs are sold within the first month?
    The economy is not encouraging - and people largely have something that works fine. They don't need to go buy a win8 tablet.

    It shouldn't be about catering to a need that doesn't exist. It should be about creating a want.

    Apple stuff seems to sell in large numbers - the economy isn't any better for them - and the buyers don't need the new ithing.

    Difference is - the buyers want the new ithing.
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  9. #9


    Posts : 1,308
    Windows 8 enterprise x64


    And me I want a real desktop OS
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  10. #10


    Posts : 5,707
    Windows 8.1 Pro


    Quote Originally Posted by SIW2 View Post
    Of course nobody thinks that - pointless comment. Ballmer mentioned aiming at 500 million in the first 12 months.

    They must have projections - the launch and pre Xmas sales should have made Nov\Dec busier than many other times of the year. According to Thurrot , they are well short of their projections.

    Seriously right now, do people ACTUALLY expect that because a new Windows version is out, 500 million new licenses are sold and 300 million new PCs are sold within the first month?
    The economy is not encouraging - and people largely have something that works fine. They don't need to go buy a win8 tablet.

    It shouldn't be about catering to a need that doesn't exist. It should be about creating a want.

    Apple stuff seems to sell in large numbers - the economy isn't any better for them - and the buyers don't need the new ithing.

    Difference is - the buyers want the new ithing.
    The need for tablets is already in existence, just look at ipad sales and accessory sales to make it like a laptop PC. It IS catering to need and catering to a want.

    Actually it's funny you mention apple, as their stock price is in the low 500s from their all time peak of 700. There is speculation that was once just a few murmurs that apple is losing their innovative edge. Some speculation into why apple shares have gone down is actually due in part, that people are getting apple fatigue in buying a new idevice just because it's a new idevice with at a steep price tag. Yeah, people are still going to apple, for the time being. Until the realization sets in that what Windows tablet PCs offer for a more worthwhile price, practicality ALWAYS wins in the end of the day.
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Windows 8 Sales Well Below Projections, Plenty of Blame
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