When I joined Aptera, one of my friends had the Windows Phone 7, and he seemed to like it pretty well, but he was ex Microsoft so I dismissed it as brand loyalty. Recently, though, he got the new Lumia icon phone with Windows 8.0 and seemed very happy with it. I liked the screen size, the interface, the responsiveness, and the reported battery life. Don’t get me wrong, I love iPhone and what it did to the industry. I believe it paved the way for all the modern Android and Windows Phones by proving smart phones were a device people not only wanted, but would use practically every waking moment. However, iOS seemed to me to be showing its age. It was more of the same with no real innovations with any “wow” factor. And screen size: the Lumia just had the iPhone beat here.