As far as the store in 8, it has to be pretty much the same content as the 8.1 store - When I type in VLC for instance, it returns all kinds of fakes. When I type "Word" the same thing. But when I type "OneNote" - the FAKES are shown in the list before the actual Microsoft app.
If you know the exact name of a windows 8 app, and type iot in to the store, you will be shown a whole bunch of results that have nothing to do with what you typed in.
Now, I HAVE had this happen in the Apple App Store, but not as much as it happens in Windows 8 - Actually what I type in always shows me results in Apple - Results I can use.
Actually I just typed in VLC into the Apple store -And there is a brand new VLC for iOS. When I just did the same thing in Windows 8 - It's all paid fakes!
I found NO app named "Mobile Scanner" - Just "Mobile Document Scanner" - I can't use that on my PC. Actually that's all there was, Mobile Document Scanner - The reason why I'll never use crap apps like that? They do not scan an image and SAVE it on your device or PC - They UPLOAD it. Like hell!
99.9999% Of those stupid "appy" things (or should they really be called "apey") things are just
a) JUNK and
b) Vehicles for disseminating unwanted commercials -- we are bombarded with these enough already -- seems every time I swap channels on a TV there's commercials --I've seen commercials now after 7 mins into a program --I'm sure a few years ago you got at least 25 mins of program before a break (Outside the USA of course) and there was a restriction as to how many minutes of commercial breaks were allowed in an hour. Nowadays a 35 min program takes ONE HOUR !!!!.
There are very few decent FREE one's and there's absolutely no QC on android - so it's touch and go whether a release of the Android OS itself will kill your app from working - and usually a lot of these apps are done by individuals on a whim so often an update is either WORSE than the previous version or won't work at all. Also you can't rely on any fixes being forthcoming in any timely matter at all.
Windows phones and tablets could make this stuff a lot better by insisting on some decent QC before allowing any old rubbish into the store --but there again due to the nature of windows is it really feasible to prevent applications from being installed unless they come from the store -- and you don't want to kill the individual entrepreneurial spirit by bogging down developers with endless large company Change control and QC stuff.
So on the one hand perhaps we have to put up with a bit of "Wild West" and just let the whole thing sort it self out by natural evolution.
What Windows DOES have is a sensible security system - which android apps don't have so maybe an advantage to windows when it comes to making more and more financial transactions via mobile phone.
(I'm sure organised crime has definitely looked at the possibilities with the Android system).
A lack of good Windows Phones apps, until this year, didn't kill Windows Phone so the answer is no. A year after the first Android tablets hit the market there were less than 20 tablets apps, they were running phone apps stretched across the screen which looked like crap.