Microsoft has not made much of a dent in Apple's and Google's domination of mobile computing, but a top executive has hinted that it will not stop trying and does not have an alternative strategy.
"We're very focused on continuing the success we have with PCs and taking that to tablets and phones," Microsoft's chief financial officer Peter Klein said at the annual Goldman Sachs Technology and Internet Conference in San Francisco.
Given Microsoft's lack of success so far, he was asked if there was an alternative strategy or 'Plan B' in reserve.
"It's less 'Plan B' than how you execute on the current plan," said Klein. "We aim to evolve this generation of Windows to make sure we have the right set of experiences at the right price points for all customers."